As a marketing person, I'm always interested in hearing about innovative marketing ideas/platforms. While surfing cable, I came across Gene Simmons Family Jewels show and was slightly intrigued. After watching a few episodes I've come to realize that Gene Simmons is a fantastic marketing/business guy. Every time I watch he's coming up with some very creative business idea like a nail salon for men, managed by sexy women...great idea. I can see the franchise.
Today, I realized that he owns the rights to some money logo (wish I had thought of that), he went to Whistler in order to find the right snowboarder to sign on as the "Money bags" spokesperson. It's good stuff and I'm impressed with his creativity and tenacity.
Watch out Diddy.
